Hi, I’m Stacy, and I’ve sold millions of tickets for producers in the UK & US.
I have 15+ years of experience in marketing and audience development for arts & culture companies.
I love working at the intersection of data-driven audience development and creative marketing planning, finding innovative ways to attract new audiences and convey the power of live experiences.
Originally from Chicago, I studied English Literature and Media Studies at the University of Illinois at Urbana-Champaign. Next I moved to London where I earned a MA with distinction from Goldsmiths in Arts Administration & Cultural Policy while working at the Bush Theatre.
After a brilliant time as Director of Marketing & Press at the Young Vic, I went on to be TodayTix’s Director of Marketing for the UK & Australia. Next I was brough on board to build out the marketing, ticketing & sales department for Backyard Cinema, and recently I covered the role of Marketing Director at the Almeida Theatre.
In 2021 I launched my own company, working with clients in theatre, dance, classical music, opera and immersive. My current and recent clients include Sonia Friedman Productions, Second Half Productions, Headlong and Bristol Old Vic.
In 2025 I joined the board of Kiln Theatre.